This week in class, I spent most of my time revising storefront parts 1-3, primarily the SWOT analysis. The SWOT Analysis that we submitted the week before didn’t make a lot of sense and we put everything in the wrong boxes. This week, we fixed it so everything was in the correct place and we came up with a few more things to put in each box. We struggled coming up with the opportunities and threat. Part of the struggle was because we found it confusing coming up with things that were out of our control that could potentially affect our business. This was especially challenging because everything we came up with as a opportunity or threat was based on a projection that we made which could end up being inaccurate.

Another thing that I worked on which helped in the revision of parts 1-3 was researching statistics on child birthday party. This was hard because very few people record data on children’s birthday parties. I ended up finding a blog where someone said that the University of Minnesota did a study which found that lower income families were willing to spend a lot of money on their kid’s birthday party. There was a link that should have taken me to the study, which would have been helpful so we’d actually have numbers to back up our point, but when I clicked it, the site had been taken down.

On Thursday of this past week, we found out that the cheerleading team would be selling BHS Warrior Nalgene water bottles which is a problem for our $200 assignment. Part of the reason we chose to make warrior water bottles was because nobody owned a water bottle with our new logo on it. Now, we have competition which might force us to lower prices since our bottles are much lower quality than the nalgenes that they will be selling. Next week, we will have to figure out a plan to make our bottle more appealing than the one that the cheerleaders will be selling.